As a follow-up to a previous blog post about How Hash-Based Safe Browsing Works in Google Chrome, we wanted to provide more details about Safe Browsing’s Enhanced Protection mode in Chrome. Specifically, how it came about, the protections that are offered and what it means for your data.

Security and privacy have always been top of mind for Chrome. Our goal is to make security effortless for you while browsing the web, so that you can go about your day without having to worry about the links that you click on or the files that you download. This is why Safe Browsing’s phishing and malware protections have been a core part of Chrome since 2007. You may have seen these in action if you have ever come across one of our red warning pages.

We show these warnings whenever we believe a site that you are trying to visit or file that you are trying to download might put you at risk for an attack. To give you a better understanding of how the Enhanced Protection mode in Safe Browsing provides the strongest level of defense it’s useful to know what is offered in Standard Protection.

Standard Protection

Enabled by default in Chrome, Standard Protection was designed to be privacy preserving at its core by using hash-based checks. This has been effective at protecting users by warning millions of users about dangerous websites. However, hash-based checks are inherently limited as they rely on lookups to a list of known bad sites. We see malicious actors moving fast and constantly evolving their tactics to avoid detection using sophisticated techniques. To counter this, we created a stronger and more customized level of protection that we could offer to users. To this end, we launched Enhanced Protection in 2020, which builds upon the Standard Protection mode in Safe Browsing to keep you safer.

Enhanced Protection

This is the fastest and strongest level of protection against dangerous sites and downloads that Safe Browsing offers in Chrome. It enables more advanced detection techniques that adapt quickly as malicious activity evolves. As a result, Enhanced Protection users are phished 20-35% less than users on Standard Protection. A few of these features include:

• Real time URL checks: By checking with Google Safe Browsing’s servers in real time before navigating to an uncommon site you’re visiting, Chrome provides the best protection against dangerous sites and uses advanced machine learning models to continuously stay up to date.
• File checks before downloading: In addition to Chrome’s standard checks of downloaded files, Enhanced Protection users can choose to upload suspicious files to be scanned by Google Safe Browsing’s full suite of malware detection technology before opening the file. This helps catch brand new malware that Safe Browsing has not scanned before or dangerous files hosted on a brand new site.
• More advanced vision-based phishing detection: To better detect phishing and dangerous sites for Enhanced Protection users, Chrome performs basic client-side checks on the web page to determine if it is suspicious. For pages deemed suspicious, Chrome sends a small set of visual features derived from the page to Google’s Safe Browsing servers for additional phishing classification using computer vision. This helps Chrome more accurately recognize dangerous sites, and can warn other users before they visit the site.
  

  User data privacy and security

  By opting into Enhanced Protection, you are sharing additional data with Safe Browsing systems that allow us to offer better and faster security both for you, and for all users online. Ensuring user privacy is of utmost importance for us and we go through great lengths to anonymize as much of the data as possible. This data is only used for security purposes and only retained for a short period of time. As threats evolve we will continuously add and improve our existing protections for Enhanced Protection users. These features go through extensive privacy reviews to ensure that your privacy continues to be prioritized while still providing you the highest level of security possible.

  How to enable

  Safe Browsing’s Enhanced Protection is currently available for all desktop platforms, Android devices and now iOS mobile devices. It can be enabled by navigating to the Privacy and Security option located in Chrome settings.

  

  For enterprise admins, you have the option of enabling Enhanced Safe Browsing on your managed devices using the SafeBrowsingProtectionLevel policy and in the Admin Console.

  For more details and updates about Safe Browsing and its Enhanced Protection mode, please visit our Google Safe Browsing website and follow the Google Security Blog for updates on new features.