Abloy UK has bolstered its Irish operation with the appointment of a new Regional Specifications Manager.

The firm’s new man is Kevin Birch who will develop and strengthen the company’s presence in the region.

Kevin brings a wealth of access solutions experience to the role, having spent over 13 years in the Middle East, working within business development supporting some of the world’s biggest companies.

After relocating to Ireland, he has worked within access control – both commercially and residentially – for the past two years.

Kevin is keen to develop relationships with new and existing clients within the region and work closely with specifiers and system integrators, educating the Irish market on access control systems, compliance and standards, and Abloy solutions.

Kevin spoke about his aims in the role and said: “As the main point of contact for Abloy in Ireland, I’m very much looking forward to getting to know our customers and partners and helping to drive the business forward.

“This is an exciting industry to be in right now with so many developments in technology and standards for access control solutions – a crucial part of society today.

He added: “I am enthusiastic and passionate to offer the highest quality of service possible to assist the Irish market. I believe it’s important to be open and accessible, being located in Region is a positive move offering local support.

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“Although I am in Ireland, and my colleagues are based in the UK, everyone has been so supportive, ensuring I have everything I need to do my job and educating me on the Abloy brand and its range of high security access solutions. I couldn’t have asked for a better welcome.”

Pat Jefferies, Commercial Director at Abloy UK, said: “Bringing Kevin onto the team is a massive win for us. Somebody of Kevin’s expertise and experience is hard to find, and so when we became aware of his potential and availability in the Republic of Ireland, we knew we had to approach him.

“From training and working with Kevin, I can tell he is the right fit for Abloy UK – he is outgoing and friendly, as well as extremely knowledgeable about access solutions, and I can tell he will be a trusted advisor for the Irish market. We wish him the best of luck in his new role.”

Customers in the Republic of Ireland can contact Kevin Birch by emailing him at kevin.birch@assaabloy.com, calling him on (+353) 087 245 4108.