With businesses facing an increasingly complex landscape of threats, Everbridge is hosting a webinar to equip industry leaders with the knowledge to navigate these challenges. 

As we approach the end of 2024, businesses face an increasingly complex landscape of threats that demand attention and strategic action.

In response, Everbridge is hosting a webinar this December to provide insights into the most pressing challenges anticipated in the coming year.

This session will equip industry leaders with the knowledge needed to navigate these evolving threats effectively. 

The decision to focus on 2024’s threats underscores a commitment to proactive preparedness, built on a year of accumulated experience.

With drastic changes across global landscapes, understanding potential disruptions is vital for maintaining resilience and strategic advantage.

This webinar will address this necessity, offering a timely exploration of the factors most likely to impact various sectors. 

What are the main threats from Everbridge’s perspective? 

Currently, the global economy faces multifaceted and interrelated challenges that require immediate attention and strategic responses.

Climate change, with its widespread impacts on weather patterns, agriculture, global supply chains and overall safety, remains a paramount concern.

Rising global temperatures are driving more intense and prolonged droughts, with hotter summers, earlier heatwaves and altered precipitation patterns making droughts more frequent and severe.  

The ongoing El Niño phenomenon has further disrupted weather patterns resulting in reduced rainfall in parts of Europe.

Severe droughts in California this year have sharply affected agricultural output, while floods in Europe, including in Italy, France and Spain — experiencing its worst flood in recent history — are causing unprecedented loss of life.

This ongoing environmental crisis necessitates urgent adaptation measures to mitigate its effects and transition towards sustainable practices. 

At the same time, geopolitical unrest continues to complicate risk management.

The ongoing conflict between Russia and Ukraine, and the escalation of violence between Israel and Hamas, have led to energy supply disruptions and increased international political tension, influencing markets and impacting economic stability globally. Businesses operating in critical industries, such as energy, health, finance and more, have been targeted by malicious actors. Furthermore, increasing political polarisation is fuelling the rise of radical political movements domestically that disrupt social life and economic activities both in Europe and in the United States.

Additionally, trade tensions between the United States and China have escalated, affecting global commerce and introducing further instability. 

Compounding these issues, cyber threats have become more sophisticated and pervasive.

The ENISA Threat Landscape 2023 report highlights ransomware and DDoS attacks as predominant threats, with public administration being the most targeted sector, enduring nearly 19% of attacks.

LockBit ransomware accounts for almost half of ransomware incidents, while phishing has led to a 10% rise in business email compromise complaints, resulting in losses of more than $2.7 billion.   

DDoS attacks are widespread, affecting 13% of Cloudflare customers in 2022 and DNS request flooding increased by 93.4%.

TCP-based attacks account for 63% of attack traffic.

Alarmingly, 82% of data breaches involve human factors, stressing the need for enhanced security awareness.

According to the IBM 2024 report, the average cost of a data breach has soared to an unprecedented $4.88 million.

This alarming figure underscores the imperative for businesses to invest in robust cybersecurity frameworks and comprehensive employee training.  

Furthermore, organisations face increasingly complex compliance and regulatory demands. Laws such as DORA (Digital Operational Resilience Act), the Operational Resilience Regulation by the Bank of England, NIS2 (Network and Information Security Directive 2), and the Critical Enterprise Resilience Directive (CER) impose stringent requirements that significantly impact operations, particularly for companies operating in Europe.  

Amidst these evolving challenges, Everbridge’s analysis identifies these areas as critical focal points for the upcoming year, underscoring the need for proactive measures and innovative solutions to navigate the intricate landscape of 21st-century economics. 

Expert Analysis 

Leading the webinar is Tracy Reinhold, the Global Chief Security Officer at Everbridge, a role that underscores his vast expertise in threat mitigation and resilience strategies.

With a career spanning several decades in the FBI, Reinhold has navigated numerous complex security landscapes and developed a deep understanding of both emerging threats and effective countermeasures.  

His extensive experience makes him an ideal guide through the intricate issues organisations face today.

Attendees of the webinar will benefit from Reinhold’s comprehensive knowledge, gaining actionable strategies to address these challenges head-on.

This session promises to equip participants with the insights needed to bolster their security posture in an ever-evolving threat environment. 

Participants can expect to walk away with a comprehensive grasp of the threats, effective adaptation strategies and enhanced regulatory compliance insights.

This session is designed to provide a thorough understanding of emerging challenges and equip attendees with the tools necessary to navigate the complex landscape of modern business.

Our expert speakers will delve into case studies and real-world examples, offering actionable insights that empower organisations to transform potential threats into opportunities for growth and innovation. 

Secure your spot 

Secure your spot today and ensure your organisation is well-prepared to meet the challenges of 2024 head-on.

Join us to stay informed, stay prepared and stay ahead in this rapidly evolving business landscape.

Don’t miss this opportunity to equip your organisation with the insights and strategies needed to thrive in the face of uncertainty. 

Sign up for the webinar here.