Teletrac Navman enables safety and privacy to co-exist as the company unveils its Enhanced Privacy Mode for smart dash cams.
A survey conducted by Teletrac Navman has highlighted that whilst 85% of fleets see AI as the future of safety, 23% on participants expressed concerns about data privacy related to cameras and AI.
Teletrac Navman’s Enhanced Privacy Mode is said to address concerns by allowing fleet managers to pause driver-facing video recordings while still capturing critical in-cab audio alerts and inward alert data.
Enhanced Privacy Mode mode allows fleet managers to hone in on driver safety while upholding privacy standards, addressing a significant concern highlighted in a recent survey.
Teletrac Navman’s Enhanced Privacy Mode ensures that unsafe driver behaviours, such as mobile phone use and erratic driving, can still be identified without compromising driver privacy.
With Enhanced Privacy Mode activated, fleets can effectively manage dashcam recordings while maintaining AI event detection capabilities.
This flexibility is particularly beneficial for unions and drivers who may be apprehensive about in-cab cameras, ultimately helping to enhance driver engagement and trust.
Andrew Rossington, Chief Product Officer, Teletrac Navman said: “Fleets must recognise the importance of driver comfort regarding data collection, especially when it comes to sensitive information.”
“With features like Enhanced Privacy Mode, we can protect employees while simultaneously leveraging advancements in safety,” said Rossington.
Teletrac Navman’s Smart Dashcam is equipped with dual forward and inward-facing AI-enabled cameras, revolutionising driver assistance and status monitoring.
Each minute of footage is logged in real-time, enabling fleets to gain insights into driver behaviour.
Powered by AI, fleet operators can identify actions to reward, areas for improvement and develop accurate driver performance scores.
Rossington continued: “Implementing this feature benefits customers who are sensitive to drivers’ concerns about privacy while still wanting to monitor inward alert data.”
“This feature was designed with the driver in mind to respect their privacy and facilitate the adoption of inward-facing dashcams,” finalised Rossington.
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