It’s already early March and the year is in full swing. Covid is still raging and we have been seeing some crazy weather patterns, especially in the south of the United States. While snowed in here in Texas, I took some time to reflect on what’s driving cyber security spend and customer focus this year. Overall, we can summarize the 2021 trends under the term of the “Unbound Enterprise“. You will see why when you look at the list of business drivers below. If you run a security business, you might want to see how your company caters to these trends and if you are in a role of protecting a company, ask yourself whether you are prepared for these scenarios:

Work from Home – The way that knowledge workers are doing their work has changed. For good. Most organizations, even after Covid, will allow their workforce to work from home. That brings with it an emphasize on things like endpoint security, secure remote access, and secure home infrastructure. The two big trends here from a market perspective are Secure Access Service Edge (SASE) and Zero Trust Network Access (ZTNA). Where the latter has initiated the long needed shift of focus to risk rather than event driven systems.

Supply Chain – Pretty much every product on the general markets is built from multiple supply sources; raw materials, specialized and integrated components. The production process is generally using tooling and machinery that is provided by another part of the supply chain. Think of third-party computer systems or MCU controlled infrastructure like HVACs, cloud infrastructures, and even external service personnel working on any of the infrastructure or processes of your company. Like most security challenges, securing the supply chain starts with visibility. Do you know which components are part of your supply chain? Who is the supplier and how trustworthy is said supplier?

SaaS Applications – Companies are moving more and more of their supporting infrastructure to third-party SaaS applications: Workday, Salesforce, Dropbox, even ERP systems are moving over to cloud services. Lower TCO, less maintenance headaches, etc. This means that not just backoffice services are moving to SaaS, but security product vendors also have to think about their product offerings and how they can provide SaaS enabled products to their customer base. Do it now. Do it today and not in three years when you have been pushed out of the market because you didn’t have a cloud offering.

Hybrid Infrastructures – Not all infrastructure will immediately move to the cloud. We will have to live through a time of hybrid infrastructures. The trend is for services to move into the cloud, but some things just cannot be moved yet for a myriad of reasons. This means that your security solutions probably have to support hybrid customer infrastructures for a while. Data centers won’t disappear over night. You can also get cyber incident response management so you have the ability to respond to cyber security incidents immediately. Nettitude explains why cyber security incident response is a big deal.

Insider Threat – Insider abuse is a concern. Do you know how many of your engineers are taking source code with them when they leave the company? Generally it’s not a malicious act, but there is a certain degree of ownership that a software developer feels toward the code that they wrote. Of course, legally, that code belongs to the company and it’s illegal for the developer to take the code with them, but go check what’s reality. This translates into any job role. In addition, espionage is on the rise. The good news is that if you protect your critical intellectual property (IP), you can fend off not just insiders, but also external attacks as their goal is primarily to steal, modify, or destroy your data.

Board of Directors Cyber Committees – The regulatory environment has been pushing boards to pay more attention to the company’s security practices and procedures. The board is liable for negligence on the security side. Therefore, many boards have started cyber committees that evaluate and drive the security practices of the organization. Gartner predicts that 40% of boards will have a dedicated cybersecurity committee by 2025. How can we help these committees do their job? How does your security product help with surfacing and reducing risk to the company in a measurable way?

I hope these themes help you guide your security (product) organizations for the next bit to come. I’ll leave all of you who think about security products with a final thought:

Attack vectors (threats) are constantly changing. New vulnerabilities are found and exploited, new technology stacks have to be secured, and humans keep making mistakes when configuring systems, securing their data, and are prone to social engineering. With these constantly moving targets, what are the constants that we can (have to) secure in order to escape the broken cycle of security?

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